Masterthinker's Handbook: A Guide to Innovative Thinking
Publisher:
It is never enough just to want to think or to exhort someone to think. What
are the steps? What is to be done?
Avoiding error and winning arguments is only a tiny part of thinking. The
main enemies of thinking are confusion, inertia and not knowing what to do
next. The BODY framework designed by Edward de Bono overcomes these
problems.
Intelligent people are not always as good thinkers as they believe because
they get caught in the intelligence trap.
Cut through the FAT to the BONES of the matter.
Put more MUSCLE into your argument.
Connect up your thoughts with NERVE networks.
Present your ideas with good SKIN care.
A method that is as easy to remember as it is to use, which is what one
expects from Edward de Bono who is widely acknowledges as the leading world
authority in the direct teaching of practical thinking skills. His work is
used by thousands of schools world-wide and many of the world's leading
business corporations, including IBM, Shell and Du Pont.
Updated: Thursday, 19 April 2001
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